Optimise Your Pages for SEO with Google Search Console in 4 Steps
Learn how to optimize your website for SEO using Google Search Console in 4 simple steps.
Website Tech – Turning Your Designs into Working Websites!
If you’re not as tech literate as you’d like, that’s okay. Communication, online or offline, is not a contest. We can’t all be Techies. Participate. Try. Fail. Learn. Try again. Succeed! In these posts you will find AI, HTML, Content Management Systems, sitemaps, Google Fonts, and more! Computers are an integral part of your online marketing. Get onboard – HTML is free, Javascript is free, PHP is free, WordPress and Drupal are free …
Making a WordPress Site Agent-Ready: A Practical Tutorial
A practical WordPress tutorial on AI agent discoverability – Link headers, robots.txt signals, and llms.txt, with real fixes!
Clean SEO Marketing for Improved AI Search
Keep your marketing clean and consistent, and both people and AI will trust you more.
3 Quick Wins You Can Do to Help Your WordPress Website Now
Three things anyone can do to improve their WordPress website and improve their SEO.
WordPress Custom Post Types. Do You Really Need Them?
What is a Customer Post Type? WordPress developer Tone Ciccarrone, Bridget Willard, and I chat about what you need, and why.
Aligning SEO, Social Media & Your Website for the Year Ahead
Your SEO, social media, and website aren’t three separate things anymore. They’re one system. Here’s what matters now for the year ahead.
How Your Small Business Can Use Social Media, SEO, and WordPress to Drive Growth
Learn how to convert Social engagement into sales with this easy WordPress strategy. Build conversations, create SEO content, and optimize for conversions.
Step-by-Step SEO Reporting Process
Step‑by‑step guide to creating effective SEO reports. They may seem scary and time-consuming, but so are most things that matter.
Website Performance Beyond the CMS: SEO, UX, and the Invisible Impact
Discover how mobile usability, UX, structured data, and conversions impact your SEO—beyond just speed and CMS choice.
WordPress Users Shocked To Learn They Don’t Actually Need Half Their Plugins
Too many WordPress plugins slow your site and waste energy. Here are 11 sustainable alternatives for a faster, greener website, without sacrificing functionality.
Building Websites with AI: What You Need to Know
In this article, Bridget Willard and I look at the benefits and drawbacks of AI-powered website builders and see how they compare to WordPress and static sites.
Optimizing JavaScript-Heavy Websites for Accessibility and AI Search Visibility – with Actionable Tips
Learn practical techniques for optimizing JavaScript-heavy websites to boost both accessibility and AI search visibility.
Boost Your Visibility in Search and AI Search LLMs
Leverage AI for efficiency while maintaining the human touch that makes your content engaging and valuable. #EntityBasedSEO
Vibe-Code-Audit-as-a-Service
With the rise of AI-assisted coding, services like Vibe-Code-Audit-as-a-Service are emerging to address the unique challenges of AI-generated code.
The Best Website Platform for SEO: Does the Platform Matter?
Which website platform is the best for SEO? Should you use a CMS or build a static site? Does it matter? Find out more in this article.
A Book About Climate-Friendly Web Design
Get an exclusive sneak peek into a collaboration between Anne-Mieke Bovelett, Anja Reimann, and me.
SEO and Accessibility: The Importance for Online Shops
Discover how making your eCommerce site accessible not only broadens your customer base but also improves user experience, leading to higher conversion rates.
WordPress vs. WP: A Mom’s Guide to Building Your Website
Let’s face it, moms are too busy to know everything. WordPress isn’t hard though. Let’s take a look at it!
EZ Website Optimization for Small Businesses and Nonprofits
Maximize your website’s potential! Learn how to drive more traffic, improve user experience, and boost conversions.
What is the Accessibility Improvement Act (BFSG) – Who Does it Affect?
Is your website fully accessible? Starting June 2025, an accessible website will be legally required. Is your website affected?
Web Presence and Social Media Marketing Mastery
How can you quickly learn social media marketing and website creation in 4 hours?
Using Assistive AI to Build a Simple Website
You can use AI to assist you with a lot of your small business work. Just be sure to use AI as a tool, and not as a replacement for your own skills and talents.
How to Optimise Your Website for Voice Search
Want to be found locally? Use Google Business Profile and local keywords. Want to be found over Voice Search? Take a more conversational tone.
What is a Spam Score for Backlinks?
SEO can take a lot of time, so don’t let all your hard work be for nothing because of a few toxic spam links. Find out what you can do!
Ranking Problems? HTML Can Help Improve Your SEO
HTML makes our websites more accessible. HTML helps search engines process the information on our websites. Long story short, SEO needs HTML. Find out how!
9 Simple Tips to Help You Get Your Website’s Pages Indexed Faster
How can you get your web pages indexed by Google and Bing quickly? That’s a common question and I have 9 answers that may help you.
Cater a Wedding for 100 People Without Using a Food Processor or Build a Website Using Only HTML and CSS
Learning how a tool works is just as important as using it. Building a website with page builders doesn’t offer you the “why” and “how” that writing HTML does. Find out more!
Improve Your Website With Only 4 Essential Elements
Your website should contain many things, but there are 4 things it shouldn’t lack. Read about the importance of content, speed, security, and accessibility.
WordPress and the Rise of Full Site Editing
WordPress is perfect whether you are a beginner or a professional. Use it for your cat’s blog or your online shop. With the Full Site Editor you can design in WordPress even easier!
Making Your Website Accessible for Everyone
Accessibility means creating websites so people can use them without restriction. It is an important part of sustainable, hygienic marketing.
Why Marketing Hygiene is so Important to Your Clients and Your Processes
Marketing Hygiene is the process of maintaining the freshness and function of your marketing tools, processes, and strategies to preserve the overall health and wellbeing of your business.
Your Online Marketing Hygiene includes your Social Media, Website, Online Shop, Email, Search, and Controlling assets and tactics.
Are Cookies Going Away in 2023?
Google announced that it will phase out 3rd party cookies in the Chrome browser. It also does not plan to build any similar tracking devices. Their plan is for this to happen in 2023. This change will affect anyone advertising with Google Ads, as 3rd party cookies are important for retargeting us when we move from one website to another.
TechTalk #4 How You Can Easily Conduct a Mini Site Audit
Your website is your 24/7 marketing platform. Don’t forget to perform a checkup once a quarter. A Site Audit is something you can do yourself. Find out how in Bridget and my TechTalk #5!
TechTalk #3 Using Google Fonts on Your Website
Many of our website themes deliver fonts, icons, and other 3rd party material directly to our websites. This is easy and fast and something we don’t think about. This data is sometimes delivered unsecured, and over time it might become a lot of data, thus slowing down our websites. What can we do about that and why would we do it?
TechTalk #2: Optimising Your Website for Page Speed
If you can do something faster, then you have an advantage. The same goes for websites. No one likes a slow website. Join Bridget and I as we look at how you can speed up your website!
TechTalk #1: Why Your Website Sitemap is Important, How to Make a Sitemap, and How to Implement Your Sitemap
What is the purpose of a Sitemap? Do Sitemaps help SEO? Are Sitemaps still relevant? How do I create a Sitemap? The answers to these questions and more are just a click away!
Tracking Your Goals and Other Reasons Why You Need to Include a Data Analytics Tool in Your Website
There is the “Aha moment” when we stand back and ask questions about everything we do. How did that work? Are we doing the right thing? Analytics and tracking allow us to capture the impact of what we are doing on our website, social media, and advertising. It gives us the chance to measure our success or failure so that we can optimise our efforts.
#ChampsTalk Twitter chat session Topic: Let’s Talk About Google Core Web Vitals
I was invited by Social Champ to talk about Google Core Web Vitals, and it was a great Twitter hour. Thank you, guys! There were a lot of good questions, and the community on Social Champ are great. So what are the much talked about Google Core Web Vitals anyway?
Afraid Page Builders are Slowing Down Your Website? In Just a few Minutes, You Can Change All That.
Page builders help everyone speed up the process of creating a website. The bad news is they might be slowing down the finished product. The good news is they don’t have to.
The 5 Things You Can Do to Improve Your Website for Free
We want to help our friends who are small businesses, like navigating through the blah, blah, blah, big agencies and all of their jargon that makes them feel very expensive and important. Let’s talk about some of the things that small business owners can do right now, themselves without hiring a big SEO company!
eCommerce is Not an Online Shop
An important characteristic of eCommerce is that it is not really a distinct sector. When we talk about eCommerce, the concept that usually comes to mind is of course online shopping. eCommerce means enabling all of an organisation’s operations. It is not enough to just set up an online shop.
Quo Vadis WordPress
No matter how many websites you build, each one is different. Sticking to a script is not half as interesting as letting WordPress tell it’s own story, which is invariably what it does in each new website.
A Shout Out for Drupal
Drupal is mobile friendly. Very friendly. And that is good so as who carries a desktop around with them any more?
To Code or Not to Code …
Computers aren’t going away any time soon. You should know how to code – or at least write some HTML.
Your Website Should be Mobile First
Your website needs to be accessible. Regardless if someone is using a Tamogotchi or a 10,000 pixel wide Jumbtron.
Do You Really Need a CMS for Your Website?
Does your website need a CMS – a Content Management System – like WordPress or Drupal? That depends on a few things. Read this post for more information.
Open Source Content Management Systems
“Free” is not usually a word you think of when planning a website, but it is not a dream. Open Source CMS are free CMS.