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Search Engine Optimisation – Get Yourself Found!

SEO Gets Your Website in Front of People. Search Engine Optimization takes a website built by people and makes it easily consumable for search engines.

If you offer the solution to someone’s problem, but they have not heard of you, SEO gets your name in front of them. Best of all, SEO is free to do! Use the many free tools Google offers to get yourself found by people who want what you have to offer. Looking for some training or support? Contact me, purchase my book, or register for one of our online classes.

Google and Twitter Changes Effecting Organic SEO

    If organic SEO is of interest you, then two events are going to keep you busy: Google’s announcement that they are phasing out the sitemap ping. Twitter’s blocking views of tweets unless you are logged in. Wow!

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    Using AI-Generated Content on Your Website

      A question many people are currently asking themselves lately is, can I use AI-generated content on my website and still be ranked by Google? Is it legal? Is it fair? Let’s find out.

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      Why are Keywords the Key to Understanding Your Customers?

        SEO is about getting in front of people. We can do that by matching our content, products, and services, with the keywords people use to search. Keywords don’t exist alone. You don’t research keywords once. It is an ongoing activity. They are important, but they aren’t the Alpha and Omega of SEO.

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        Why Marketing Hygiene is so Important to Your Clients and Your Processes

          Marketing Hygiene is the process of maintaining the freshness and function of your marketing tools, processes, and strategies to preserve the overall health and wellbeing of your business.

          Your Online Marketing Hygiene includes your Social Media, Website, Online Shop, Email, Search, and Controlling assets and tactics.

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          I Recently Joined SEO Anonymous

            Today, most people are visible and have some presence on the internet. The internet pulsates and throbs with the artistic progeny of literally billions of people. From TikTok to Blogs, Facebook to Pinterest, Amazon to eBay, the world wide web is bloated with our well-intended artistic creations and our constant need to be found and heard. Is it too much?

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            1 Easy Way You Can Make Your Social Media Posts More Creative

              It’s no big secret that SEO actually IS all around us. Whether we are on Social Media, running our websites and online shops, or watching YouTube videos, our content optimizes search engine results for good or bad. Hopefully, it make our lives better.

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              How To Get On To The First Page of Google and Other Things We Want But Don’t Need

                I swore I wouldn’t write another SEO post for a while, but it isn’t working. Obviously. I have my SEO class to teach, there’s a 1 euro SEO ebook coming out this summer (200 pages for a euro – pretty cool), then there are the articles I write for clients which while not exactly SEO tasks need to be found and engaged with, so are on the cusp of SEO.

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                TechTalk #3 Using Google Fonts on Your Website

                  Many of our website themes deliver fonts, icons, and other 3rd party material directly to our websites. This is easy and fast and something we don’t think about. This data is sometimes delivered unsecured, and over time it might become a lot of data, thus slowing down our websites. What can we do about that and why would we do it?

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                  SEO Mini-golf Summer Rules

                    I know SEO is important. Search Engine Optimisation means your content needs to be precise, targeted, and convincing. Just like your golf swing! Just nine holes, but hey, we’re on vacation right? Have a great time!

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                    Why is SEO Important?

                      One of the most important elements to understanding SEO and search rankings is feeling empathy for (understanding) your audience. Why are they on your page? What were they looking for?