Digital Thinking Blog

Digital Thinking

Content Marketing

Voice Search: No Rest for the Wicked

Voice Search we understand – “Alexa, where can I find the closest florist?” “Siri, what’s playing at the cinema tonight?” Right? this we understand. Voice Content Marketing is that after three espressos. It’s not even very new. Two years ago they were taking about it. Is it yet a thing though? Not so much. But it will be.…Read more …Voice Search: No Rest for the Wicked

Digital Culture

Home Office – The Good Life?

Ah, the good life! Working in your pyjamas, eating what you want at your desk – did I say desk? I meant of course the couch, or the bed! No blah blah from colleagues disturbing your train of thought, no morning commute … just you, your laptop, and the coffee machine. Home Office is heaven, right? It’s also a privilege. So many people would like to stay at home, especially in the current situation. If you can work at home, then you are very lucky.…Read more …Home Office – The Good Life?

Agile

Agile, Design Thinking, Mindfulness – Embracing Small to Win Big

Speed wins. If you can do something faster, you have a better chance to succeed. If you can ideate faster, produce faster, test faster, win customers faster, and innovate faster than your competitors you will win. But, is being fast and winning necessarily the best goal to have? This month, Charlie and I look at a much more upbeat, positive side of Digital Transformation – the methodologies that are on the cusp of this transformation. Learning to fail in order to succeed, taking the time to reflect, being people-focused, and being authentic.…Read more …Agile, Design Thinking, Mindfulness – Embracing Small to Win Big

Digital Culture

Love in the Time of Digital Transformation

The idea that you could like a robot and they you might at first seem a little creepy, but is the love we have for our smart phone the precursor for spending our evenings with an android? This may seem the stuff of science fiction, however the possibility remains tied to our changing attitudes towards sex and intimacy in general, and the current digital transformation we are experiencing.…Read more …Love in the Time of Digital Transformation