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WordPress and the Rise of Full Site Editing

    WordPress is perfect whether you are a beginner or a professional. Use it for your cat’s blog or your online shop. With the Full Site Editor you can design in WordPress even easier!

    Warren Laine-Naida SEO first page of Google Cheese store window photo

    How To Get On To The First Page of Google and Other Things We Want But Don’t Need

      I swore I wouldn’t write another SEO post for a while, but it isn’t working. Obviously. I have my SEO class to teach, there’s a 1 euro SEO ebook coming out this summer (200 pages for a euro – pretty cool), then there are the articles I write for clients which while not exactly SEO tasks need to be found and engaged with, so are on the cusp of SEO.

      https://unsplash.com/@brett_jordan font image

      TechTalk #3 Using Google Fonts on Your Website

        Many of our website themes deliver fonts, icons, and other 3rd party material directly to our websites. This is easy and fast and something we don’t think about. This data is sometimes delivered unsecured, and over time it might become a lot of data, thus slowing down our websites. What can we do about that and why would we do it?

        waldemar-brandt-unsplash

        SEO Mini-golf Summer Rules

          I know SEO is important. Search Engine Optimisation means your content needs to be precise, targeted, and convincing. Just like your golf swing! Just nine holes, but hey, we’re on vacation right? Have a great time!

          5 free things ou can do to improve your website without an agency

          The 5 Things You Can Do to Improve Your Website for Free

            We want to help our friends who are small businesses, like navigating through the blah, blah, blah, big agencies and all of their jargon that makes them feel very expensive and important. Let’s talk about some of the things that small business owners can do right now, themselves without hiring a big SEO company!

            3 important things about Social Media for small business

            The 3 Most Important Things About Your Social Media

              The top three things you need to have on your website

              Welcome to the second in a new series for Small Businesses, to help you with your Online Marketing! If you would like to find out more, see our real hands-on advice from our Online Marketing book for small businesses! In this week’s post, and video, Bridget Willard and I, are going to talk about the top three things small businesses, or anyone really, need to consider when using Social Media.

              Read More »The 3 Most Important Things About Your Social Media
              Semantic HTML How to Build Anything

              Learn About HTML in 5 Steps

                Building things, allows us to think about them. Thinking about things, allows us to understand them. It can save us money, give us a sense of gratification and value, and it can also give us another perspective on what others do.

                Voice Content and Voice Search August 2020

                Voice Search: No Rest for the Wicked

                  Voice Search we understand – “Alexa, where can I find the closest florist?” “Siri, what’s playing at the cinema tonight?” Right? this we understand. Voice Content Marketing is that after three espressos. It’s not even very new. Two years ago they were taking about it. Is it yet a thing though? Not so much. But it will be.

                  warren laine-naida blog post 11 2019 the internet is not free

                  The Internet is Not Free

                    CERN announced, on 30 April 1993, that the World Wide Web would be free to use for anyone. Free is a relative term. The Internet has been valued at around 1 Trillion dollars a year. By most standards, a Trillion dollars is a bit north of “Free”.

                    2019/04 Quo Vadis WordPress

                    Quo Vadis WordPress

                      Quo Vadis WordPress Last quarter we relaunched four websites in three CMS. The quickest was of course produced (mostly on a train with wonky wlan) in WordPress. I say of course because a WordPress website is simple to build and maintain,… Read More »Quo Vadis WordPress

                      2017/11 (What is) Responsive Design?

                      (What is) Responsive Design?

                        Addressing the ever-changing landscape of devices by creating flexible, fluid and adaptive Web sites

                        When people talk about a Responsive Website, they are usually talking about one that works well on a mobile phone. Responsive means however, that it should work on any size screen. Even larger ones. There are more than 200 (about) different standard size screens from mobile ohones to desktop screens. What about the screens you see in hospitals or train stations? Shouldn’t a website scale nicely outwards as well as inwards? Read More »(What is) Responsive Design?

                        2017/06 Do You Really Need A Responsive Website?

                        Do You Really Need a Responsive Website?

                          Should a website be responsive or not?

                          Recently a company relaunched their website.  They had a website made for them which is neither responsive nor offers a mobile option off to the side of the desktop version. This company is not a client of ours, but we do know one of the main stakeholders. Interested, we of course asked about the reasoning behind the project.  Was it a soft launch, stealth launch, prelaunch …? Well, we learned that it was none of the above. They had simply taken a long, hard look at their users, a longer look at the needs of those users, website analytics, all the bits and pieces. Then they decided they only needed a desktop friendly website.Read More »Do You Really Need a Responsive Website?

                          2016/08 A Shout Out for Drupal

                          A Shout Out for Drupal

                            What is this Drupal CMS anyway?

                            Just exercising our fingers here and getting our thoughts together between support requests. Feel free to jump up and down, cheer, laugh, or bang your head on the desk, or simply raise your eyebrow – as the mood takes you. What is this Drupal CMS anyway? Here is the elevator version. Haberdashery, Sporting Goods, Ladies Wear … going up!Read More »A Shout Out for Drupal

                            2016/06 What Is This Design Thinking Anyway?

                            What is this Design Thinking Anyway?

                              What is Design Thinking?

                              Card Sorting workshops are an integral part of our (and probably your) website projects.  Possibly a little less common is taking that to the next level.  Our client wanted a new approach to their website relaunch, and had never tried Design Thinking.  We wanted to give their team the chance to let their imaginations loose and let them imagine a persona (target group) and how the website would serve that persona’s needs.Read More »What is this Design Thinking Anyway?

                              2016/05 Writing For The Web

                              Writing for the Web

                                The difference between print and web writing

                                What’s the difference between print and web writing? Print readers read, web users scan.

                                Your audience(s) will use a different reading style for print and another for the web. Online readers are more time goal-focused and want to quickly locate the information and solutions they need.Read More »Writing for the Web

                                2016/04 The Client Worksheet

                                The Client Worksheet

                                  A business plan for your website

                                  So you want to have an agency build your website.  I’ve put together this handy worksheet to help you think about the project. This is a business plan for your website. The more information you can give the agency, the better. Read More »The Client Worksheet

                                  2015/12 Do You Need a CMS?

                                  Do You Need a CMS?

                                    So you want to build, or perhaps re-launch a website

                                    So you want to build, or perhaps re-launch a website.  You have copy, images, tips from your friends and colleagues, probably a good idea about what your competition is doing.  You have a domain name, possibly a hosting company, you have a navigation list and maybe a design idea mapped out in pen.  This you bring with you to your first meeting with the agency you have chosen to realise your website. You think you’ve covered all the bases. Then they ask the question, “Have you given any thought as to the CMS?”  You sit there for a moment and then reply, “CMS? Content management system?” “Yes” they nod.Read More »Do You Need a CMS?

                                    2015/10 Planning a Successful Web Relaunch

                                    Planning a Successful Web Relaunch

                                      A workshop together with Bright Solutions at the German Bundesverband Hochschulkommunikation Jahrestagungen in 2015. The steps are still relevant today!