Voice Search we understand – “Alexa, where can I find the closest florist?” “Siri, what’s playing at the cinema tonight?” Right? this we understand. Voice Content Marketing is that after three espressos. It’s not even very new. Two years ago they were taking about it. Is it yet a thing though? Not so much. But it will be.
The idea that you could like a robot and they you might at first seem a little creepy, but is the love we have for our smart phone the precursor for spending our evenings with an android? This may seem the stuff of science fiction, however the possibility remains tied to our changing attitudes towards sex and intimacy in general, and the current digital transformation we are experiencing.
The global eHealth market had $41.52 billion in revenue in 2017 and that is expected to increase to $220.65 billion by 2026. Growing demand for eHealth solutions and services, our use of tablets, smartphones, wearables, the Internet of Medical Things (IoMT), increasing usage of big data, and the demands of an ageing population are just […]
On May 27 the GDPR/DSGVO took complete effect and our websites will never be the same. The law came into effect all the way back in 2016, but we were given a two-year grace period to bring our websites up to standard. For many people the law came from nowhere and compliance was left to […]
Elysium, In Time, Upside Down – some of the many dystopian stories where a small segment of society with access to the best tech (and quality of life) pits itself against the rest (of us) who are relying on outdated tech (and probably living in ghettos). We probably notice the cool tech more than we do […]
We have had many discussions with people both for and against having “Alexa” at home or in the office. Black Friday decided us for the small Echo Dot in the end. I mean, HALF PRICE! Alexa took a few days to train – whether she was training us or we were training her is up for […]
We were recently told by a friend it was “pretty scary” how you always seemed to see items advertised on one platform which you had viewed on another platform. At some level, it probably is disconcerting. Tracking pixels (https://en.wikipedia.org/wiki/Web_beacon) are one of many ways websites repeat to users what they see on another site, in the […]
“Technology. Everyone’s so afraid of missing what’s next they never bother to fix/optimise what’s here now.” I read this tweet by Luke Wroblewski a few days after the team had the same sort of conversation during a project meeting. We were reviewing what to keep and what to throw out of a website. The client wanted […]