A 7-Step Beginner’s Guide to Basic Search Engine Optimisation
What You will Find in My Book
Ch. 1 A Brief Intro to Online Marketing
Ch. 2 It all Comes Down to Your Website
Ch. 3 What is Search Engine Optimisation?
Ch. 4 Why Social Media is Important to SEO
Ch. 5 Google Ads and SEO Enhancements
Ch. 6 Measuring Your SEO Success
Basic SEO in 7 Steps
Step 1: The Right Tools to Audit Your Website
Step 2: Your Website’s Layout and Structure
Step 2 Focus: Landing Pages
Step 3: How to Guide – Keywords 101
Step 4: On-Page SEO – What’s on Your Site
Step 5: Technical SEO – No Coding Required
Step 6: Off-Page SEO – Social Media & co.
Step 7: eCommerce SEO – Learning by Shopping
This book is intended for those who are starting their search journey. The search never ends, but this book should give you a push in the right direction.