Waiting for the Future of Content When the sun finally came out this afternoon, I walked around campus and talked with Bridget Willard. It’s what I do. We have more than just a few clients and co-authored books in common. … Read More »Storytelling, Characters, and Content Marketing — It’s All Real
The idea that you could like a robot and they you might at first seem a little creepy, but is the love we have for our smart phone the precursor for spending our evenings with an android? This may seem the stuff of science fiction, however the possibility remains tied to our changing attitudes towards sex and intimacy in general, and the current digital transformation we are experiencing.
What exactly do we mean when we talk about eHealth? The global eHealth market had $41.52 billion in revenue in 2017 and that is expected to increase to $220.65 billion by 2026. Growing demand for eHealth solutions and services, our… Read More »Your Mobile Phone Just May Save Your Life
Beware of Technology Bearing Gifts We have had many discussions with people both for and against having “Alexa” at home or in the office. Black Friday decided for us, the small Echo Dot in the end. I mean, HALF PRICE!… Read More »Beware of Technology Bearing Gifts
We were recently told by a friend it was “pretty scary” how you always seemed to see items advertised on one platform which you had viewed on another platform. At some level, it probably is disconcerting.
Tracking pixels (https://en.wikipedia.org/wiki/Web_beacon) are one of many ways websites repeat to users what they see on another site, in the hope they will click on it. Read More »I Click Therefore I am
