Product placement via VR and AR. AI product search filter logic. Social Media shopping – feed to shopping basket. AI shopping personalisation. Drone delivery. Subscription commerce. Voice commerce. If you thought we had reached the zenith of our consumer culture, then you should buckle your seatbelt. The same technological advancements that gave us facebook pokes instead of giving […]
‘Twas but days before Christmas, when all through the office, Marketing was working, our campaigns were flawless. Adwords were measured on our tablets with care, In hopes that our bonuses soon would be there. Freelancers were nestled all snug by their screens, While visions of Photoshop danced in their dreams. My boss on his sofa, […]
If you are like me, and started work in the pre-digital years, you are probably wondering how we managed to work without all the buzzwords. It was a simpler time. We had bandwidth to work through our task cycles with our IBM compatible PC, tackling those low hanging fruit to improve the bottom line – […]
The global eHealth market had $41.52 billion in revenue in 2017 and that is expected to increase to $220.65 billion by 2026. Growing demand for eHealth solutions and services, our use of tablets, smartphones, wearables, the Internet of Medical Things (IoMT), increasing usage of big data, and the demands of an ageing population are just […]
Digital transformations have hit the skids, falling prey to poor leadership, disconnects between IT and the business, lagging employee engagement, substandard operations — just about every area required for success. That’s the conclusion of a July 2018 report from Capgemini Digital Transformation Institute and MIT Sloan School of Management, which surveyed more than 1,300 executives […]
On May 27 the GDPR/DSGVO took complete effect and our websites will never be the same. The law came into effect all the way back in 2016, but we were given a two-year grace period to bring our websites up to standard. For many people the law came from nowhere and compliance was left to […]
Elysium, In Time, Upside Down – some of the many dystopian stories where a small segment of society with access to the best tech (and quality of life) pits itself against the rest (of us) who are relying on outdated tech (and probably living in ghettos). We probably notice the cool tech more than we do […]
We have had many discussions with people both for and against having “Alexa” at home or in the office. Black Friday decided us for the small Echo Dot in the end. I mean, HALF PRICE! Alexa took a few days to train – whether she was training us or we were training her is up for […]
‘Twas the night before Christmas, when all through the office,Programmers were working, their coding was flawless.Scrum notes were stacked on the tablets with care,In hopes that The Client soon would be there. Designers were nestled all snug by their screens,While visions of InDesign danced in their dreams.My team on the sofa and me with a snack,Had […]
“Technology. Everyone’s so afraid of missing what’s next they never bother to fix/optimisewhat’s here now.” I read this tweet by Luke Wroblewski a few days after the team had the same sort of conversation during a project meeting. We were reviewing what to keep and what to throw out of a website. The client wanted a […]
We may think of Mobile First and Responsive Design being in answer to a mostly mobile phone accessed internet. However, Samsung just unwrapped its new 3400 pixel monitor and kids are accessing the internet more and more from their game consoles. So how do we ensure our websites will be seen regardless of device size? Mobile Different, […]
We were asked in January to give a talk to a class of students who had spent the term studying Cultural Diversity. While you won’t be able to enjoy the excitement of actually being there – touching a old ‘brick’ mobile phone or marvelling at the super presentation graphics – the subject of Digital Culture […]